Multi-brand digital trend market DressX has introduced its partnership with YouTube and TikTok star Mackenzie Turner, who has a million subscribers. Collectively they may launch an unique digital trend assortment for the Roblox metaverse.
The drop is meant to permit Mackenzie subscribers to decorate in her signature model on Roblox. The gathering consists of three digital trend clothes in three colorways. This features a cotton sweet bomber jacket, a heart-shaped fanny pack, and the “Cuties” necklace. Notably, the latter was developed with Roblox’s Layered Clothes expertise, which permits manufacturers to create hyper-realistic 3D clothes. One of many advantages of this expertise is that it permits avatars of any physique sort to put on no matter they need. The gathering’s coloration palette consists of scorching pink, purple and blue gadgets that match Mackenzie Turner’s distinctive model and eccentric character.
Along with these items, DressX and Mackenzie Turner are providing their followers a restricted variety of “Cuties” studded water bottle equipment. Gamers can declare the merchandise totally free on Roblox.
Turner launched her Roblox-focused YouTube channel in 2020. In the present day, she has over 1.8 million subscribers throughout completely different platforms. Mackenzie additionally launched its bodily product line referred to as “Hey Cuties”.
Gamers can already buy the digital gadgets from the Roblox Avatar Retailer. The Cuties Necklace prices 50 Robux (about $0.63 on the time of writing), the Coronary heart-Formed Fanny Pack – for 55 Robux, and the Puffer Jacket for 60 Robux.
“I am extraordinarily excited to be partnering with DRESSX, bringing my merchandise to life within the digital area. There could not be something extra thrilling than having my favourite ‘Hey Cuties’ seems to be on Roblox, empowering my followers and followers to discover the shared experiences of Roblox by way of my lens,” stated Mackenzie Turner.
DressX lately launched different wearable collections for the Metaverse. In January this yr, the platform partnered with luxurious trend model Dundas to convey their designs to the digital world of Roblox.
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