- Warner Bros launched The Flash on the blockchain in partnership with web3 firm Eluvio.
- The Web3 Flash film expertise has change into the primary new film provided on the blockchain.
- The interactive expertise contains hidden collectibles to find throughout the film.
Warner Bros. Residence Leisure, the profitable leisure studio behind movies like The Darkish Knight and Justice League, has launched its newest superhero film, The Flash, on the blockchain. The discharge of The Flash Web3 Film Expertise made it the primary new film provided on the blockchain whereas being distributed via conventional channels.
Warner Bros lately took to Twitter to announce that it will offer The Flash on WB Movieverse, a web-based platform that hosts the manufacturing home’s web3 catalog. The newest web3 providing was launched in partnership with content material blockchain pioneer Eluvio. The blockchain expertise is at present accessible for preview and can go on sale July 18, 2023.
In response to a press launch from Warner Bros., The Flash Web3 Film Expertise will probably be provided as a multimedia NFT for followers to personal. The Web3 film will enable viewers to gather key art work, uncover digital easter eggs, and uncover hidden augmented actuality (AR) collectibles. Homeowners of the NFT may even be capable of promote the Web3 film on a group market beginning August 1, 2023.
“For Warner Bros. and the trade at giant, this represents a brand new form of immersive digital retail expertise for 4K motion pictures and premium video belongings – delivered and backed by safe blockchain entry and possession on Eluvio. Content material Material,” Michelle stated. Munson, CEO and co-founder of Eluvio.
Warner Bros. and Eluvio are providing The Flash as an interactive expertise that may enable viewers to have interaction with the movie by uncovering hidden clues to assist The Flash navigate the completely different components of the movie. Every buy will include random key artwork that includes The Flash and different characters from the film.